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Web Hosting Leader: How popular is the web hosting Business?
Web hosting enables to host your website on the Internet and makes it accessible to customers all across the world. Just a few years ago, web hosting could be afforded only by large organization which had a special budget for the same. Over the years, things have changed considerably.
Today, web hosting services are very popular and practically every company is opting for this service. In fact, given the explosive potential of online marketing and its ability to contribute to business growth, no company today can afford to do without web hosting services.
The popularity of web hosting business can be attributed to the following reasons
Web hosting solutions today are extremely affordable. As the popularity of the Internet grew, people were interested in having an online presence. This led to expansion of market. Seeing the potential of the web hosting business, more and more players entered the market.
This competitive environment led to better web hosting services for customers as the web hosting providers tried to outdo each other in providing cheapest and quality web hosting services for customers. Besides, technological advances in database management and development tools led to more feature rich web hosting plans for the customers.
Variety of Choices
Web hosting businesses offer variety of web hosting plans customized to your individual needs. There are web hosting plans that cater to small businesses, medium companies and even large organizations. Also web hosting plans are available for individuals who wish to host their personal websites. Many celebrities, for instance have their own websites.
The web hosting choices include, shared server web hosting, virtual dedicated server and dedicated server web hosting. In shared server web hosting, server space is shared between a number of websites. This is the ideal plan for small companies and startups as it is extremely cost effective. Dedicated server web hosting is ideal for large organizations that have complex web hosting needs.
The client is given a dedicated server all to himself and has the flexibility of choosing the hardware and applications as per his business requirements. Server administration may be provided by the web hosting provider as value added services. Virtual dedicated servers enable clients to enjoy the benefits of dedicated servers at a more cost effective price range.
Several web hosting businesses offer free hosting services, which may be availed of by small companies or individuals. Of course, free hosting services are limited by disk space and band width parameters. But it is a good option for people to explore the internet for the first time.
And most people who start with free hosting services, eventually sign up for an upgraded web hosting plan after some time.
Variety of Applications
Web hosting businesses offer a variety of applications which are extremely important to client’s business. This contributes considerably towards the popularity of web hosting. Following are some of the applications.
If you intend to carry out online transactions from your website, the web hosting provide can offer ecommerce applications like online payment gateway and paypal. There are applications available to calculate tax invoices and shipping costs, which are very beneficial to clients.
Web hosting providers often offer applications that support blogging on your website. Today blogging is emerging as the newest tool in internet marketing. Blogs enable you to keep your website content fresh and updated.
Updated content with SEO friendly keywords causes the search engines to rank your website higher during search results, enhancing the visibility of your website and thus maximizing the potential for business.
Web hosting offers a variety of email features to clients including web email access, auto email forwarders, POP3, IMAP and SMTP feature. Some plans offer unlimited free email accounts, based on the domain name.
It is thus possible for the client to offer individual email accounts to all employees.
Web hosting businesses offer software and applications like flash and front page extensions that support dynamic interactive websites. Some web hosting providers support live audio and video streaming.
This application is particularly useful to clients who would like to conduct online conferences with employees or vendors in remote locations.
These are just some of the reasons that have led to rise in popularity of web hosting business
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